Now let's proceed to analyzing the center of the composition. There is an optical center in the middle - you will notice that the center of the composition, the major element will never be placed there, otherwise the scene will look artificial. The center of the composition will always be the most striking element, and the rest will just serve to make it more expressive. The artist may use various means to achieve this effect - the color contrasts, light and shade effects, size of objects and distance between them. Secondary elements are depicted with less detail and vigor - they have to bring forward the center, not block it. Notice the way your eyes travel the painting - intuitively you will start at the center and will proceed to the rest of the elements to refine the story.
When choosing colours for exterior surfaces, consider the style of the brickwork or masonry of your home along with the colours used on nearby buildings, so as to pick colours that are sympathetic to these surroundings. Colours for fences and sheds should be selected with the same criteria in mind.
By licensing these names, paint companies and retailers are taking advantage of the popularity of these well-known brands to attract you to these paints; that way they don't have to use obnoxious colors to bring your attention to their color wheel. If you look at the colors in these displays you will notice that they are generally missing those bright, saturated tones. Instead, most of the colors are more neutralized. Naturally, these colors are much more attractive to paint on a wall in your home.
So how does a paint company accomplish this color hypnosis of potential customers? Well, it starts with the sample card. Have you ever noticed how the brightest, most saturated color sample cards are always the first row you see in a paint display? Well you guessed it... paint companies are playing with a loaded deck (of sample cards, that is)!
Use Tinted Primer for Dark Paint Colors.In our second case, suppose you want to apply a deep, dark blue to a beige wall. The good news is that it will be easier to darken a light color than it was to lighten a dark color. In fact, it may only take 2 - 4 coats to get total color coverage in this scenario. The bad news is that if you start out with a white primer you are already moving in the wrong direction. Doing so could increase the number of paint coats you need to 3 - 6... plus the coat of primer! That's a lot of painting!
Using the Sample Card to Sell the Color Wheel. Of course, paint companies are a little sneakier than traditional marketers. Paint brands know that when you are faced with an array of paint displays (such as in your local hardware/home improvement store), you are most likely to focus your attention on the color wheel display that most attracts your eye. Since the marketers of paint brands understand the human (or perhaps, "animal") attraction to bright colors, they know how important it is to include bright, bold colors in their paint lines and place them front and center in their displays. This is the best way to attract your attention to a paint company's color wheel.
Treat yourself to a good lunch and forget the diet. It is amazing what some pizza or a good burger will do for the afternoon painting push.