Paying for a Brand Name Paint Color? If you are worried about ending up with an ugly paint color, you may be somewhat safer utilizing one of these designer collections. However, the color range offered by any one of these alternative brands is very limited and typically the whole line of hues is all neutralized to about the same tone. This gives the smaller brand a nice consistent look, but it doesn't allow for much variety. Also, these signature paints are typically more expensive (often 50% more) despite the fact that you can get very similar colors from the primary "mother" brand for considerably less money.
When choosing colours for exterior surfaces, consider the style of the brickwork or masonry of your home along with the colours used on nearby buildings, so as to pick colours that are sympathetic to these surroundings. Colours for fences and sheds should be selected with the same criteria in mind.
There is still no standard labelling scheme for paint. The blue globe label, pioneered by B&Q, led to VOC reduction on the mass market and has been adopted by other brands, while the European Ecolabel, recognised in 15 EU member states, looks like a flower and appears on brands such as Earthborn. Germany also has a Blue Angel label and there is a green Nordic Swan as well. You will find more detailed information on most of the paint company's websites, as well as a wealth of practical and design advice.
Specialist paints also include some exciting new finishes, such as suede effects, metallics and high-sheen lacquers. Judy Smith, colour consultant at Crown, suggests an accent wall in one of these to lift a neutral scheme. Crown's Feature Wall range, which includes eight metallic finishes, nine bright colours and a highly reflective Pure Brilliant White, comes in convenient 1.25 litre tins.
Using the Sample Card to Sell the Color Wheel. Of course, paint companies are a little sneakier than traditional marketers. Paint brands know that when you are faced with an array of paint displays (such as in your local hardware/home improvement store), you are most likely to focus your attention on the color wheel display that most attracts your eye. Since the marketers of paint brands understand the human (or perhaps, "animal") attraction to bright colors, they know how important it is to include bright, bold colors in their paint lines and place them front and center in their displays. This is the best way to attract your attention to a paint company's color wheel.
But a Bogus Sample Card Equals Bogus Paint Colors. Of course, there's nothing wrong with stacking sample cards in the color wheel display so that the most attractive colors are the most visible. The problem occurs because so many of those bold, dramatic, "attractive" colors are basically useless as paint colors in your home!
Reasons to Use Primer with Paint. Primer plays 2 important roles in painting projects. Firstly, if you are painting a wall that has never been painted (with water-based paint) before, primer will allow your new paint to stick (or "mechanically bond") to the surface. Since primer is typically not necessary if the wall has previously been painted, many people skip this step. Unfortunately, doing so negates its 2nd (often, more valuable) role in color coverage.